Web-site optimization is all about creating a website that is discoverable by search engines and search Directories. It sounds simple enough, but there are many aspects of site optimization to consider, and not all of them are about the keywords, links, or HTML tagging of your site. SEO is the science of customizing elements of your web site to achieve the best possible search engine ranking. Choosing freelance seo services always benificial for promoting website of small business in an aafordable budget.
Keywords are really the cornerstone of any SEO program. Your keywords play a large part in determining where in search rankings you will land, and they also mean the difference between a users finding your page and not. So when you are picking keywords, you want to be sure that you have selected the right ones. By using the right keywords, your customer base will consist of people who set out to find exactly what your site has to offer, and those customers will be more likely to Read More
One of the most important subjects in SEO is building a site deserving of top rankings at the search engines. To achieve a high position in search results, your site must be more than simply recognizable by a search engine crawler. It must satisfy a set of criteria that not only gets the site cataloged, but can also get it cataloged above most of the other sites that fall into that category or topic. Some of the criteria by which a search engine crawler determines the rank your site should have in a set of results include Read More
Submitting your site to prominant search directories should be benificial to get traffic from prominant directories. Getting listed on the Open Directory Project(OPD) also known as DMOZ, and on Yahoo are especialy important. This is becuase the OPD and Yahoo are very important directoreis that recieve large amounts of traffic and themselves have large amounts of links both incoming and out going. Perhaps the most important link you can have is from the OPD as it feeds so many other directories. Search directories contain website listings that are ordered alphabetically under categories. Read More
Building a great linking structure for your web site is not something that happens in the time it takes to throw a web page together. Building a successful link structure takes months, and sometimes longer. One of the most important things to remember as you are building your link structure is that quantity is not nearly as important as quality. Your linking strategy will be far more successful if you create links that are high quality. Link to great sites that are more popular than your own and try to gain links from those sites to your own, as well. Gaining links to your site is a business process. Read More
Content is the backbone of the Internet. The Internet was created as a way to share information, so it only makes sense that content is an integral part of the structure of the Web. Content is also an element of SEO that needs to be maintained over time. One of the most effective methods of gaining inbound links is to offer an article for other companies to use as long as they include a paragraph of information at the bottom that includes credits for you as well as a link back to your site. This method of gaining inbound links works well, because web sites are always looking for good content to include on their pages. Read More
Geo-targeting is a method of targeting specific traffic for your web site, based on the geographical location of your business. Geo-targeting is the practice of catering to site users based on their location. And it is smart SEO. Many search engines and directories offer some type of geo-targeting capabilities. Usually, these either require that your physical location be included on your web site, or that you list your site in the right section of a directory. Your business will submit on primary search engines's local listing and other leading local search engines, directories, Yellow Pages and classifieds. Read More